Sunday, July 4, 2010

"CPP" Mark

It is listed in all of Portrait Corner Studio, LLC's advertisement, correspondence, and is promptly displayed in the studio. It is the "CPP" Designation. What does it stand for and where does it come from? Frequently I get asked this question, so I thought I might take the time to answer. Not to cloud the waters with my on interpretation, I went straight to the organization that grants this designation: Professional Photographers of America. The following information is listed on the PPA website (www.ppa.com) and can be reviewed. Here is why we are so proud of this designation.

Just look for the Certified Professional Photographer (CPP) mark

When you hire a photographer, you want the best. Unfortunately, anyone can claim to be a professional photographer. So we made it easier for you to find a true professional via the Certified Professional Photographer program.

The Certified Professional Photographer (CPP) Certification program is recognized throughout the industry as a mark of excellence. When you see a photographer displaying the Certified Professional Photographer seal, you can be assured that he or she is among the less than 8% of all imaging professionals who have successfully completed and maintained our requirements.

What does “Certified Professional Photographer” mean?
Certified Professional Photographer (CPP) is a designation granted by the Professional Photographic Certification Commission, the world’s leading certification agency for imaging professionals.

To assure you of the photographer’s level of expertise and continuance to develop new skills and techniques, those who have earned the CPP designation:

  • Pass a comprehensive written exam measuring their technical expertise
  • Successfully submit their work to a panel of judges for review and approval
  • Renew credentials every 5 years with continuing education, submitting work for critical evaluation, or retaking the certification exam


Your Assurance of Quality
Whenever you enter a studio displaying the Certified Professional Photographer emblem, you will be dealing with a professional who is dedicated to providing you with the highest level of professionalism and expertise available.

To end this FAQ, I did a search on the PPA.com website to see just how many certified professional photographers were listed in the Dade/Broward area. Including myself there were approximately nine. Portrait Corner Studio, LLC. is proud to be among this list of elite photographers and studios. Dana and I look forward to continuing the great service and professional photography that we have been giving our clients since 1985.

Enjoy!

Willie (CPP)



No comments: